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Thursday, April 12, 2001
FiringSquad's History of ATI
9:58 AM | Eddie Park | Comment on this story

The team at PC hardware-focused site FiringSquad recently posted an article that details the trials, triumphs, and tribulations
of ATI, the company that has supplied video hardware to Apple (from the Rage Pro to the Rage 128 to the Radeon and more) for over 5 years. Though the article is not a chronological history, it notes ATIs humble beginnings, big breaks, and market ups-and-downs and
documenting ATI's past, present, and future plans.

ATI, which stands for Array Technology Industry, was started by 3 Hong Kong
emigrants: Kwok Yuen Ho (ATI's current CEO), Benny Lau, and Lee Lau, who collectively had
$300,000 between them when they started the company. Due to their lack of funds, they decided
to start a graphics company rather than a full-blown computer company. Being a new company, they initially
had a shaky start, but soon pulled in Commodore as a client, giving them their first
real boost in capital earnings.

The article goes on to detail the companies major breakthroughs, including its stellar record
of multimedia support, as well as its first real tastes of competition through rivals such as S3 and
NVIDIA. ATI's future plans (including its upcoming R200 chip) are also commented on. For the full story
on ATI's roller-coaster history, be sure to read this detailed article.

ATI Technologies Inc.
FiringSquad - History of ATI
Radeon AGP

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