October 23, 2018
Archives  News  Examining EA's Return To Macs  

Thursday, June 14, 2007
Examining EA's Return To Macs
6:00 AM | Cord Kruse | Comment on this story

Macworld's Peter Cohen has posted a new Game Room blog article examining Electronic Arts recent announcement of six new Ciderized Mac game titles, which include Need for Speed Carbon, Command and Conquer 3 Tiberium Wars, and Battlefield 2142. Cohen analyzes the overall impact of the announcement on Mac gaming and Transgaming's status.

This is a sea change for gaming on the Mac, as those conversions produced by other publishers often take months or a year or more to see the light of day. That’s relegated the Mac to “also ran” status as a gaming platform—people who want timely releases own PCs or, increasingly, video game consoles, and leave the Mac to iLife applications, pro apps and Web surfing.

EA counts its annual revenue in the multiple billions of dollars, so directly involving itself in the comparatively small Mac gaming market is no big deal from a dollars-and-cents perspective. But it is a big deal for Mac gaming as a whole—a company with the marketing muscle of EA could certainly make a big difference in changing the visibility of the Macintosh as a valid gaming system. If nothing else, it’ll be great to see Mac versions of these games ride the momentum of EA’s marketing push for their non-Mac counterparts.

On the other hand, EA’s size makes me a bit nervous. The Mac platform will be just one more that EA supports, and a small one at that. What if EA has unrealistic expectations for how many Mac game units it sells?
Read the full article at the link below.

Macworld's Game Room: Ups & Downs Of EA's Return
Electronic Arts

Other Mac Games News for Thursday, June 14, 2007

Inside Mac Games Reviews X3: Reunion1:09 PM
Apple Games Features X3: Reunion6:00 AM
BlizzCon Tickets Now Available6:00 AM
Brass Hats Enters Public Beta6:00 AM
• Examining EA's Return To Macs6:00 AM
Marathon on Xbox?6:00 AM
View all of the Mac games news for Thursday, June 14, 2007 on one page

Mac Games News for Wednesday, June 13, 2007

Inside Mac Games Reviews ArchMage2:59 PM
3D Game Shootout: 17" MacBook Pro "Santa Rosa" vs Others6:00 AM
Game Developers Discuss Fatherhood6:00 AM
SimCity Societies Officially Announced For PC6:00 AM
The Broken Hourglass: Moonshine, Chapter 46:00 AM
World of Padman Reviewed6:00 AM
View all of the Mac games news for Wednesday, June 13, 2007 on one page

Recent Mac Games News

Tuesday, June 12, 2007
Monday, June 11, 2007
Friday, June 8, 2007
Thursday, June 7, 2007
Wednesday, June 6, 2007

Search for other Mac games news stories or browse our Mac Games News Archive.

Archives  News  Examining EA's Return To Macs